Kaufman Global |
Kaufman Global | Indianapolis, IN
DIRECTOR OF MARKETING COMMUNICATIONS, January 2012 to August 2014
Oversaw marketing communications strategies and campaigns to engage clients and prospects for implementation partner that focused on accelerating performance for global companies through Lean, Continuous Improvement and Change Management techniques.
- Generated an average of 40 qualified leads per month through ongoing integrated demand generation efforts, including social media, email, web (e.g., PPC, SEO) partnership activities, event hosting / participation, and speaking engagements.
- Oversaw the creation of various multimedia projects and all marketing, sales enablement and delivery tools, including client deliverables, presentations, collateral, business cases, proposals, video productions, podcasts, websites, social media interactions, media releases, etc.
- Procured and launched content management system for global consulting team to more effectively store and organize intellectual property and client materials, improving companywide productivity by more than 50% per year by optimizing employee communications, document management, as well as collaboration between sales and delivery.
- Designed new iPad interactive sales tool, creating a better use of time both internally (less customized packages developed) and externally (more engaging for the client), while simultaneously cutting print and production costs.
- Supported delivery, client retention and business development efforts through strategic / account planning efforts, change management support post delivery.
“Jeremy is a workhorse who on a daily basis accomplishes as much as a 3-person team by himself. His organization skills and ability to project manage under pressing deadlines for an international client base and global workforce was invaluable. His hard work ethic, warm and funny yet professional personality made him a favorite to both our team and clients.”
~ Amy Howard, Vice President and Principal (direct supervisor at Kaufman Global)
Website: http://www.kaufmanglobal.com